The VAULT brand philosophy is designed to clearly communicate our solutions/product in ways that will resonate with our target audience. We wish to connect with the customer to convey an immediate sense of our innovation, knowledge, excitability and industry leadership.
- VAULT TEAM
We leverage our extensive industry knowledge and our ability to quickly custom design enclosures to help channel partners deliver reliable solutions. While VAULT began with a vision to create the ideal tablet enclosure, we have quickly evolved into an organization with a reputation of delivering innovative solutions for any application or environment.
We are proudly impatient, dedicated to building innovative solutions using only the highest quality products. All VAULT enclosure products are proudly made, designed, and engineered to the finest specifications
We are direct, honest, simple and professional.
The VAULT logo uses two colors: Red and Cool Grey (Grey is varied based on the background see below). Primarily the logo should be used on a white background for maximum impact and clarity.
LOGO COLOR OPTIONS
Only the 4 color variations are allowed.
COLOR ON WHITE
COLOR ON FADED BLACK
BLACK ON WHITE
WHITE ON BLACK
The proportions of the logo should not be altered
Do no change or enhance the colors of the logo
Do not add any kind of effect like a drop shadow
Do not change the orientation of the logograph
Do not add stroke or outline to the logo
Do not add any transparency to the color version of the logo
Besides consistent use of logos, another unifying visual component is consistent use of color. The VAULT color palette was created to complement the signature red. the secondary colors are only to compliment the monochromatic primary color palette
The colors below are for digital, on-screen and printed materials. All value codes have been provided where available. Every display is different so there may be slight variation across devices.
Colors to be used with the primary colors to accent or otherwise draw interest to a topic or subject.
All icons should reinforce the brand by conveying "safe" or "enclosed" this is conveyed by using a thicker border (3x) that encapsulates the artwork. All artwork should be designed with a 2X or 1x line weight. Icons should always use the brand palette. A single color should be used for all icons.
Shaded is the preferred style of icons for digital and halftone based printing. The color values should be a tint of the main color and vary based on the desired depth. There should be about 30% color coverage where possible to give all icons a consistent composition.
Line art can be used for very small applications (less than 60px) or where color gradients are not permitted. There should be about 30% color coverage where possible to give all icons a consistent composition.
Labels should be one used where possible (10px/10pt + applications) and one line height top margin. Main icon color should be used unless color is unreadable in which Cool Gray 10c (Hex #646569) should be used